Alexandra Franzen Case Study
”Dyana has this way of listening very intently to not only the words that you’re saying but the very subtle energetic nuances to what you’re saying... She has a magic brain, and it truly is a fire hose of awesome pointed at your head, and you get blasted with it. And the repercussions sort of shimmer for days. It’s pretty incredible.”
Service Alexandra purchased
Coaching objectives
With her copywriting business in full bloom, Alexandra Franzen was ready to take it to the next level. She was looking to pivot her business model in a big way; to work with fewer clients, make more money, bridge into a new level of artistry and expand her audience.- Explored and clarified her vision for the future of her business
- Identified habits that were potentially hazardous
- Established the logic behind setting higher price points
- Agreed upon + set a new price for her services
- Drew up a business model that would serve both Alex and her clients
- Increased revenue
- Tuned in to her artistic abilities and ditched time-wasting habits
- Expanded audience
- Refreshed her outlook on her business + purpose
- Devised methods and means to hone the artistry of her craft

“Working with a coach like Dyana… [after] one hour with her, if you don’t have at least one $10,000 idea, you’ve been asleep or something. The payoff is so immediate in terms of the creativity that you’ll receive and the implementable business changes that you can make.”
6 Week Cycle: Four sessions and six weeks can change your dreams from impossible fantasies to fully formed projects that are ready to roll out.
Alexandra Franzen: "Promotional wordsmith + pro-active pimp!"www.alexandrafranzen.com
Or connect with her on Twitter @Alex_Franzen








